NOV 30. Class 14: Global Entertainment Education




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NOV 30. Class 14: Global Entertainment Education

Episodes from BBC Trust



Soul City: a multimedia intervention to improve health in South Africa

Detective VJ: a serial drama for social change in India


Readings:
Singhal, A. & Rogers, E. (1999). Entertainment –Education: A Communication Strategy for Social Change. (pp1-24) New Jersey: Laurence Erlbaum Associates.

http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=19429
Goldstein, S., Usdin, S., Scheepers E., & Japhet, G. (2005). Communicating HIV and AIDS, what works? A report on the impact evaluation of Soul City's fourth series. Journal of Health Communication. 10 , 465-83.



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NOV 30. Class 14: Global Entertainment Education

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