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Job Summary
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| Sana | 23.03.2021 | | Hajmi | 25,7 Kb. | | #13426 |
Job Summary:
The Web Marketing Manager will develop and implement the company’s web-based marketing strategy to promote the company’s brand, attract visitors and potential leads, and generate internet sales.
Supervisory Responsibilities:
Duties/Responsibilities:
Plans and implements web-based marketing strategies and campaigns via the company’s website(s).
Collaborates with web development and design teams; provides guidance on marketing-related aspects of the company’s web presence.
Develops and expands company’s web presence through social media, email, web advertising, and other online sources; promotes company brand through these channels.
Drafts, implements, maintains, and revises online marketing campaigns to drive sales and revenue to the company.
Coordinates with other marketing team members to ensure active promotions and campaigns are represented on the website(s).
Collaborates with web design, development, and content staff to monitor and improve search engine optimization (SEO) results for the company’s site(s).
Maintains current knowledge of trends and developments in online marketing.
Assists with budget preparation for marketing department.
Performs other related duties as assigned.
Required Skills/Abilities:
Extensive knowledge of marketing principles and strategies.
Excellent written and verbal communication skills.
Proven ability to plan and implement marketing campaigns.
Excellent organizational skills and attention to detail.
Excellent time management skills and ability to meet deadlines.
Proficient with HTML and web design.
Proficient with Microsoft Office Suite or similar software.
Education and Experience:
Bachelor’s degree in Marketing, Business, Communications, or related field required.
One to three years of related experience preferred.
Physical Requirements:
Prolonged periods sitting at a desk and working on a computer.
Must be able to lift up to 15 pounds at times.
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