Web Site Administration – glossary

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Web Site Administration – glossary

Source: http://www.webopedia.com/

Who’s Who in Internet Technology: http://www.webopedia.com/quick_ref/bios/a.asp
Apache Web Server
ASP (Application Service Provider)
ARPAnet  (Advanced Research Projects Agency)

ASP  (Active Server Pages)
b2b  (Business to Business) 
b2c  (Business to Consumer) 
bot  Synonymous with spider, which is the first part of a search engine.  It automatically and frequently searches the Web to find pages and updates its database of information about old Web sites.
cable connection  One of the fastest growing of available Internet connection types, particularly among cable television subscribers.   Cable connections require cable modems to provide a relatively low cost, very high speed download, a reasonably fast upload rate, and an "always on" connection to the Internet.
CSS (Cascading Style Sheets)

certification authority  (CA)

CGI  (Common Gateway Interface)

click  (click-through)

click stream  The path a visitor follows through a given Web site (from page to page to page).  See also path through site and user session.

click-through count  The number of visitors who click on a Web advertisement link and go to the advertiser's Web site.



cookie, cookies

session cookie

persistent cookie

cost per thousand  (CPM)

CRM  (Customer Relationship Management)


data mining

digital certificate  (digital ID)  An attachment to an e-mail message or data embedded in a Web page that verifies the identity of a sender or Web site.

directory service

domain name 

domain name lookup  The process of converting a numeric IP address into a text name (for example, converts to www.whaddup.com.  You can see the reverse of this in action by typing ping www.whaddup.com (or any other domain name) at the command line.  That will return the IP address of the domain name you specify.  See ping.

Domain Name System  (DNS)

dynamic HTML  (DHTML)

dynamic page  A Web page whose content is shaped by a program in response to a user request.  Web page that respond to users' requests and gather information from them. Oftentimes, they have built-in links to a relational database, from which they extract data based on input from the user (using dynamic SQL). Dynamic Web pages contain very little actual text. Instead, they pull needed information from other applications. Dynamic Web pages communicate with databases to extract employee directory information, spreadsheets to display accounting figures, client-server database management systems to interact with order processing applications, and more. 

dynamic SQL  (see SQL)  This feature modifies queries based on user data, environment variables, and previously returned query results. Dynamic SQL can also increase processing efficiency by executing multiple queries and sending them to multiple databases from a single browser request.

e-Business  (e-Mail, e-Commerce, e-Zine, e-Solution, e-Market, e-Service, etc.)  Oftentimes used without the hyphen, the "e" originally stood for "electronic", as in "online".  Today the term is used rather freely to describe any situation or solution that has made the migration from real world to the Internet. 

electronic mail  (e-mail or E-mail)

electronic wallet (digital wallet)



exit page  The last page a visitor views before leaving a Web site.  Compare entry page and path through site.

extranet  (compare Internet and intranet)

FAQ (Frequently Asked Questions)

file server  A file-storage device on a local area network (LAN) that is accessible to all users on the network. It is sophisticated, also serving as a manager of sorts, maintaining order as users request files and make changes to them.



FTP (File Transfer Protocol)


GIF  (Graphics Interchange Format)


home page



HTML  (Hyper Text Markup Language)

HTTP  (HyperText Transfer Protocol)







Internet access providers Otherwise known as Internet service providers (ISP). These organizations allow other computer users to dial-in and connect to their Internet connection for a fee.

Internet commerce  Another term for electronic commerce; sometimes used to refer to electronic commerce conducted on the Internet or World Wide Web instead of via private networks.

Internet host  A computer that is directly connected to the Internet.

intranet  (compare Internet and extranet

InterNIC  (Internet Network Information Centre)  (http://www.internic.net)

IP  (Internet Protocol)  

IP address 

ISDN  (Integrated Services Digital Network)

ISP (Internet Service Provider)

java applet .

java sandbox 

java servlet

JDBC  (Java Database Connectivity) 

JPEG, JPG  (Joint Photographic Experts Group)

knowledge management  The intentional collection, classification, and dissemination of information about a company, its products, and its processes.

LAN  (Local Area Network)

LDAP (Lightweight Directory Access Protocol)

leased line



log file  A file created by a Web or proxy server that contains all of the information regarding visitor access and related activity on that server.  Sample entries from an Apache Common Log File, (which just happens to be one of the more abbreviated types of Web log file; others, including Apache Extended Common Log File format, contain much more information):

111.222.333.123 - Jones [01/Feb/1998:01:08:39 -0800] "GET /bannerad/ad.htm HTTP/1.0" 200 198

111.222.333.123 - Jones [01/Feb/1998:01:08:46 -0800] "GET /bannerad/ad.htm HTTP/1.0" 200 28083
111.222.333.123 - Smith [01/Feb/1998:01:08:53 -0800] "GET /bannerad/ad7.gif HTTP/1.0" 200 9332
111.222.333.123 - Adams [01/Feb/1998:01:09:14 - 0800] "GET /bannerad/click.htm HTTP/1.0" 404 207

Description of Fields:

  • Field 1: User Address
    IP or domain name of the user accessing the site.

  • Field 2: Domain (optional)
    This field is used to log the domain for multi-homed web servers.

  • Field 3: User Authentication
    Username of visitor who access the server

  • Field 4: Date/Time
    Date and time the user accessed the site.

  • Field 5: GMT Offset
    Number of hours from GMT (if this is +0000 it is logged in GMT time).

  • Field 6: Action
    The particular operation of the hit (this must be in quotes).

  • Field 7: Return Code
    The return code indicates whether or not the action was successful etc.

  • Field 8: Size
    The size of the file sent.

login, logon


mailing list


managed hosting  A Web hosting service in which the service provider manages the operation and oversight of all servers and assigns a dedicated service manager.

market  A real or virtual space in which potential buyers and sellers come into contact with each other and agree on a medium of exchange.

marketspace  A market that occurs in the virtual world instead of the real world.

META tag

MIME  (Multipurpose Internet Mail Extensions)

Mosaic  The World Wide Web client program developed by the National Center for Supercomputing Applications (NCSA). It was essentially the first graphical WWW browser.

NCSA ( National Center for Supercomputing Applications)  Hosted at the University of Illinois, Urbana-Champaign, the NCSA is one of the five original centers in the National Science Foundation's Supercomputer Centers Program.  Mosaic, the first Internet browser program and predecessor to the Netscape browser, was invented at NCSA.





online community  Synonymous with virtual community, which is an electronic gathering place for people with common interests.

online service

open source

opt-in e-mail


page view

path through site  The page-to-page course (path) a visitor takes through a Web site from the entry page to the exit page.  See entry page and exit page.

permission marketing  A marketing strategy that sends specific information only to persons who have indicated an interest in receiving information about the product or service being promoted.





referrer  (or referring page)  URL of an HTML page that refers visitors to another Web site.

response time  The amount of time a server requires to process one request.

return code  (success code, fail code)  A Web log file records whether a request to the Web server for delivery of data was successful or not, and why.  

Possible "Success" codes are:

200 = Success:  OK
201 = Success:  Created
202 = Success:  Accepted
203 = Success:  Partial Information
204 = Success:  No Response
300 = Success:  Redirected
301 = Success:  Moved
302 = Success:  Found
303 = Success:  New Method
304 = Success:  Not Modified

Possible "Failed" codes are:

400 = Failed:  Bad Request
401 = Failed:  Unauthorized
402 = Failed:  Payment Required
403 = Failed:  Forbidden
404 = Failed:  Not Found
500 = Failed:  Internal Error
501 = Failed:  Not Implemented
502 = Failed:  Overloaded Temporarily
503 = Failed:  Gateway Timeout



scalablity  A system's ability to be adapted to meet changing requirements.

search engine

search expression  The key word on which search engines perform searches, which can include instructions telling the search engine how to perform its search.

secure electronic transaction  (SET)

secure (digital) envelope


shared hosting  A Web hosting arrangement in which a corporate Web site is on a server that hosts other Web sites simultaneously and is controlled by a third-party service provider.

shopping cart

SMTP  (Simple Mail Transfer Protocol)




spoof, e-mail spoofing, IP spoofing  


SSL (Secure Sockets Layer)

standard general markup language  (SGML)

static page 


streaming media

subscription  The delivery of specific information to a user's computer.  Users provide information about what information to deliver, amount of information, and schedule for updates.  More specific than a channel.

systems administrator


TCP/IP (Transmission Control Protocol/Internet Protocol)


top-level domain (TLD)  


unmanaged hosting  A system of server hosting in which the customer is responsible for maintaining and staffing all servers.

URL  (Uniform Resource Locator)

usability testing  The testing and evaluation of a company's Web site for ease of use by visitors.

username or user-ID

user session

vanilla wafer  A cookie created by a browser that contains little or no personal information.

VBScript  A programming language that can create dynamic pages within HTML documents.

virtual host

virtual private network  (VPN)

visit  All the activity of a single visitor as she cuts a path through a Web site.

W3C  (World Wide Web Consortium)  (http://www.w3.org)

web analytics

Web browser  

Web catalog model   A business model of selling goods and services on the Web wherein the seller establishes a brand image that conveys quality and uses the strength of that image to sell through catalogs mailed to prospective buyers.  Buyers place orders by mail or by calling the seller's toll-free telephone number.

Web client  A computer that is connected to the Internet and used to download Web pages.

Web hosting  A business relationship that provides the Internet access services of an ISP along with electronic commerce software, store space, and commerce experts.

Web mall  A type of Web hosting that groups commerce sites in a portal-style directory.

XML  (Extensible Markup Language)

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Web Site Administration – glossary

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