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Then think about which sponsors would have benefit the most from your audience and
6Bog'liq 4 PROFESSIONAL ENGLISH5
Then think about which sponsors would have benefit the most from your audience and
6
contact
them.
When
setting
the
financial
terms
for
your
first
sponsor,
7
don’t be afraid to go the lower than expected. You might even offer them
8
a free trial period. Most of all, don’t to be afraid of rejection. If a potential
9
sponsor turns you down, see if you can find out why so you can learn from that and correct
10
if any problems before contacting the next sponsor. Soon your persistence will pay off.
iv
Choose the correct alternative to complete each sentence. Consider both the
grammar and the meaning of each option.
E-Tailing: It’s All About Service
Today, most websites are easy (1)
in/to/for
use and provide reliable and cost-effective
shipping. But less than 5% of people visiting a website ever turn (2)
off/over/into
paying customers.
And if the rest have clicked (3)
through/at/on
a paid search ad without buying anything, bringing
them (4)
on/to/in
the site actually costs the website money. How to convert these window shoppers
(5)
of/into/for
paying customers? Overstock.com believes (6)
in/on/of
customer service. It now has
highly trained customer-service reps some part of whom staff a 24-hours-a day department to
answer questions (7)
via/with/in
live web chats on the site. When a customer engages (8)
into/in/by
a live chat with a sales rep, the average purchase doubles (9)
at/for/in
value. Then there’s
LivePerson, a publicly-traded New York firm that makes customer-tracking software.
What’s most cool about LivePerson’s technology is that it follows what customers are doing
and can automatically flag and offer help to e-customers based (10)
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