• Management Information Systems Chapter 1 Information Systems in Global Business Today The Role of Information Systems in Business Today
  • Growing interdependence between ability to use information technology and ability to implement corporate strategies and achieve corporate goals
  • Management Information Systems Chapter 1 Information Systems in Global Business Today
  • Management Information Systems




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    Management Information Systems
    Chapter 1 Information Systems in Global Business Today
    Management Information Systems
    Chapter 1 Information Systems in Global Business Today
    The Role of Information Systems in Business Today
    Information Technology Capital Investment
    Figure 1-1
    Information technology investment, defined as hardware, software, and communications equipment, grew from 34% to 50% between 1980 and 2004. Source: Based on data in U.S. Department of Commerce, Bureau of Economic Analysis, National Income and Product Accounts, 2006.

    In the emerging, fully digital firm

    • In the emerging, fully digital firm
      • Significant business relationships are digitally enabled and mediated
      • Core business processes are accomplished through digital networks
      • Key corporate assets are managed digitally
    • Digital firms offer greater flexibility in organization and management
      • Time shifting, space shifting

    Management Information Systems
    Chapter 1 Information Systems in Global Business Today
    The Role of Information Systems in Business Today

    Growing interdependence between ability to use information technology and ability to implement corporate strategies and achieve corporate goals

    • Growing interdependence between ability to use information technology and ability to implement corporate strategies and achieve corporate goals
    • Business firms invest heavily in information systems to achieve six strategic business objectives:
      • Operational excellence
      • New products, services, and business models
      • Customer and supplier intimacy
      • Improved decision making
      • Competitive advantage
      • Survival

    Management Information Systems
    Chapter 1 Information Systems in Global Business Today

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