Masters in internet marketing

The vanguard of marketing, sales and advertising is online. Learn the most effective web marketing tactics, strategies and tools through the Internet Marketing concentration. This concentration delivers continually updated instruction designed to develop your proficiency with digital and social media.

Effective Internet marketing involves more than grafting traditional marketing techniques onto the web. In this concentration, you’ll get an overview of marketing campaigns in the digital realm, with additional emphasis on search engine optimization, marketing automation and emerging technologies.