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Basic principles of marketing ................................................
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2.2
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Bog'liq 1 Ergashxodjaeva Sh J , Qosimova M S , Yusupov M A Marketing 2.1. Basic principles of marketing ................................................
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2.2. Content of marketing activities and functions.........................
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2.3. The main tasks of marketing....................................................
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2.4. Types of marketing depend on state and development of
demand.....................................................................................
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Conclusions..............................................................................
43
Questions for control and discussion.......................................
44
List of references...................................................................... 45
CHAPTER 3. SYSTEM
OF
MARKETING
RESEARCH
AND
INFORMATION....................................................................
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3.1. Marketing research and system of marketing research............
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3.2. The role of information in marketing. Information system.....
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3.3. Types of information and their classification..........................
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3.4. Methods of collecting information........................................... 60
3.5. Analysis and elaboration of collected information..................
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3.6. Directions and methods of marketing research........................
66
Conclusions..............................................................................
70
Questions for control and discussion.......................................
71
List of references...................................................................... 71
CHAPTER 4. SYSTEM AND SPHERE OF MARKETING.....................
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4.1. The concept of marketing system and industry marketing......
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