International Journal of Economics and Financial Issues |
Vol 6 • Special Issue (S2) • 2016
117
International Journal of Economics and Financial
Issues
ISSN: 2146-4138
available at http: www.econjournals.com
International Journal of Economics and Financial Issues, 2016, 6(S2) 117-122.
Special Issue for “State
and Municipal Regulation, Investment, Commerce: National and International Aspects of the Business”
The Principles of the Consumer Right Protection in Electronic
Trade: A Comparative Law Analysis
Elena Anatolyevna Kirillova
1
*, Elena Anatolyevna Shergunova
1
, Elena Stepanovna Ustinovich
2
,
Nikolay Nikolaevich Nadezhin
3
, Lyubov Borisovna Sitdikova
4
1
The Russian Federation
Southwest State University, 50 Let Oktyabrya Street 94, 305040 Kursk, Russian
Federation,
2
Russian
Federation Plekhanov Russian
University of Economics, Stremyanny per. 36, 117997 Moscow, Russian Federation,
3
Belgorod Law
Institute of the Ministry of the Interior of the Russian Federation Named after I.D. Putilin, 71,
Street of Gorki, 308024 Belgorod,
Russian Federation,
4
Russian State Social University, Building 1, 4, Wilhelm
Pieck Street, 129226 Moscow, Russian Federation.
*Email: debryansk@mail.ru
ABSTRACT
This paper investigates the specifics of electronic trade and the issues of protecting the rights of online-consumers, considers their rights and obligations,
since we all face a radically new phenomenon in the sphere of trade – An unprecedented boom of electronic trade (e-commerce), based on the use of
the Internet for concluding transactions and operations in the systems of wholesale and retail trade. The means of electronic communication provide
broad opportunities for direct contacts between individuals from different countries. The development of electronic communications poses new tasks
before the system of international private law, and one of them is the protection of the consumer rights, when conducting electronic trade. The main
goal of this research is to explore the contemporary state of electronic trade worldwide and to outline the principles of the online consumer protection.
Writing this paper, the following scientific methods were employed: The method of collecting and examining individual facts, of generalizing, of
abstract scientific conceptualization, the methods of discovering the general rule. As a result of the analysis conducted, we can present a list of the basic
principles of protecting the rights of the online consumers – the principle of the right to return the goods bought via the internet; the right to address
complaints, when buying goods via the Internet; the principle of recognition of online contracts; the principle of providing effective protection; the
principle of protecting the personal data of the online consumers. The paper suggests a definition of electronic trade by the authors. We conclude that
it is necessary to devise an efficient structure for the judicial system, as well as the legislation that would be really applicable, in the implementation
of the consumer right protection in electronic trade.
