Technology adoption by geography and its impact The adoption of technology is different in different parts of the world. Hence there is lot
of difference in the business laws in geographies with varying level of technological
adoption. The classical example of Egypt and United States of America is discussed
below.
US is a highly technologically advanced country. US has a high level of technology
penetration in every aspect of an E-commerce transaction. Most of the consumer
purchases via the ecommerce shopping in the US. Hence the adoption of business law
is stricter and more regulations and rules are framed in US. Compare this to a country
like Egypt which has not adopted the E-commerce business as it is being done in US.
The use of technology in E-commerce is comparatively minuscule compared the
European countries also. In such countries there are no regulations and rules that
mandate an E-commerce transaction. In fact to promote more E-commerce transactions,
the government is advocating having very lenient rules. The impact of not so stricter
regulations has not gone down well with the citizens due to security issues. So it is to be
seen that adequate legal rules should be made to protect the E-commerce business and
hence the consumer interests.
Technology Ambiguity The ambiguity of double taxation, processing orders related to purchase via an E-
commerce store, duality of country of origin & the legal compliance to be mandated under
two or more than two countries are born out of technological improvements in the field of
E-commerce. To counter these issues various laws have been adopted by the highest
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courts in various countries. Some of the legal measures to combat technological
ambiguity & still use technology In E-commerce are discussed below
