['■л: -
'fW tr K
=8>
шшшш
TJ
(R4) You will hear an advertisement telling
about an opportunity to work in “Tourism
Australia”.
Guess which of the following you w ill probably
hear:
Climate of a Country
The Best Job in the World
Delicious Food of a Country
Types of the Jobs Provided
The Advantages of Working in Tourism Australia
2 Decide if the statements are true (T) or
false
(F) according to the listening task
1. If you consider that one of these is your desired
job, you should record
a 30-second audio
explaining why you are the appropriate candidate
for the vacancy.____
2. The job is for someone who likes adventures and
jobs for youngsters on working holidays.___
3. You would get about the island alone
on foot
taking photos and leaving only footprints.__
4. People
who like feature writing, photography
and making videos can apply for the position
of lifestyle photojoumalist for “ Time Out” in
Melbourne.____
5. The person who chooses this job could be one of
the people making that happen next year.____
3 Listen and check.
48Г 4 Read the text. Choose the best title.
Challenge Prizes (also called ‘inducement
prizes) offer a reward to whoever can first or mosd
effectively meet a defined challenge. They act as an
incentive for meeting a specific challenge, rather]
than being a reward for past achievements (prizes!
that do this, such as the Nobel Peace Prize, arc]
referred to as ‘recognition’ prizes).
What can prizes do?
Challenge Prizes aim to do various things
and have prompted a
range of different kinds of
changes in the world. Sometimes they aim to solve!
big problems and if they are successful produce!
major breakthroughs in human knowledge and
practice. For example, a recently launched prize!
from the Methuselah Foundation (whose mission is
to extend healthy human life) offers a, million US
dollars reward for the production of an artificial
liver. The prize aims to solve the problem of the]
global organ shortage,/and if successful w ill prompt]
a major breakthrough in human knowledge and
development.
Prizes can play a role
in accelerating progress
towards ambitious goals. They do this by shining
a powerful light on an issue or opportunity and
providing an incentive for lots of different innovators;
and investors to make meeting the challenge a
priority. The ten million US dollars Ansari X-Prize
1. Division of a Challenge Prize
2. Challenge Prize and its Benefits
3. What is a Challenge Prize?
for the creation of a private re-useable passenger
space aircraft (awarded in 2004)
was a massive
success. It leveraged private investment in multiples
of the original reward. Prizes have created new
markets and prompted the development of totally
new industries.
When Charles Lindbergh became the first
pilot to fly non-stop from New York to Paris
winning the Orteig prize in 1927, his celebrity
transformed the aviation industry.
The number of
US passengers increased thirty-fold in three years,
while applications for pilot licenses increased 300
per cent.
But prizes don’t always need to make radical
leaps or aim at ambitious, complex goals. People
also use prizes to:
Shine a light on a neglected issue or problem.
Encourage other people to invest in solving a
problem or making advances.
Bring new products and services to market.
Prompt new collaborations and partnerships.
Gather new information and data on an issue.
Identify great ideas.
Identify great practice.
Build the capacity of new innovators and support
their entry into the market.
5 Fill in the gaps using the words from the box.
transformed
capacity
leveraged
breakthroughs
radical
1. Sometimes they aim to solve big problems and if
they are successful produce major______________
in human knowledge and practice
2. I t __________________ private investment in
multiples of the original reward. Prizes have created
new markets and
prompted the development of
totally new industries.
3. When Charles Lindbergh became the first
pilot to fly non-stop from New York to Paris
winning the Orteig Prize in 1927, his celebrity
__the aviation industry
4. But prizes don’t always need to make
__leaps or aim at ambitious, complex
goals.
5. Build th e ________________________ of new
innovators and support their entry into the market.
(Adaptedfrom www.nesta.org.uk)
