24
MaP Design
What is the subject or Theme of the Map?
A map for navigation has different requirements than a map that simply shows loca-
tions or one that shows population density. The theme and location have a bearing
on the choice of projection, scale, and degree of generalization. Distribution maps
require equal-area projections, a map of wheat distribution does not need a detailed
coastline, and midlatitude areas are better represented on conic projections than on
cylindricals, for example. Each of these topics is discussed more fully in the relevant
chapters.
What is the intent of the Map?
Will it explain, will it tell a story, will it be used to persuade, or will it describe? Like
writing, maps can be expository, narrative, persuasive, or descriptive. Maps included
with research articles are normally used to explain; a map accompanying a story or
history may explain or tell a story; a map in a political journal, advertisement, or
newspaper may be used to persuade; and some maps simply describe, as in the sense
of “you are here.” Each of these intentions has somewhat different requirements.
Again, these topics will be dealt with in the chapters on color, generalization, and
symbolization.
Obviously, purpose, theme, and intent are closely related.
Who is the audience?
What are the audience
characteristics? What is the age of the audience? How famil-
iar with the map subject are they? How map-literate are they? How is their eyesight?
Maine
New Hampshire
Connecticut
Massachusetts
Rhode
Island
Vermont
ME
VT
NH
MA
CT
RI
