Investigating Internet Marketing Strategies among Hotels in Ghana

Respondents were asked about the educational level of the hotel manager. The level of education was categories as Diploma, HND, Bachelors, Masters and PHD. The levels of education provided in this study are in accordance to Tertiary education provisions in Ghana.

The respondents educational level as displayed in table 5.1 and figure 5.1 indicates that most of the hotel managers had bachelors degree representing 39.1%, 28.7% had higher diploma while 18.4% had diploma and few of the hotel managers had masters representing 13.8%.