|
Review for ets exam…
|
| bet | 38/48 | | Sana | 24.03.2021 | | Hajmi | 292 Kb. | | #13438 | | Turi | Review |
Wholesaling
Wholesaling includes all interactions w/ intermediaries buying for resale or business use.
Functions include:
selling and promotion
buying and assortment-building
bulk-breaking
warehousing
transporting
financing
risk bearing
supplying market information
Wholesalers comprise four groups:
merchant wholesalers (take possession, full service vs. limited service)
agents and brokers (do not take possession, paid commission)
manufacturers' and retailers' branches
miscellaneous wholesalers (e.g. agricultural, bulk chemicals)
Increasing importance of logistics, and providing a system-wide approach at reducing costs.
Logistics decisions:
order processing (shorten order to remittance cycle)
warehousing
inventory
transportation (rail, air, trucks, waterways, and pipelines)
Interesting sites:
Carmax.com for used cars
Amazon.com for used books
Napster and Gnutella for music
Discussion Topic: Impact of channel members creating a market for used product. Is this good or bad for the market, how does it impact the value of the new product?
|
| |
