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Menejment va marketingBog'liq 33740 Strategik boshqaruvMUNDARIJA
I
SILLABUS.........................................................................................
5
II
FANNI O’QITISHDA FOYDALANILADIGAN INTERFAOL
TA’LIM METODLARI...................................................................
14
III
NAZARIY MATERIALLAR..........................................................
25
1
“STRATEGIK BOSHQARUV” FANINING PREDMETI VA
BOSHQARUV JARAYONI............................................................
25
2
STRATEGIYA YARATISHNING VAZIFALARI.......................
34
3
TARMOQDAGI UMUMIY VAZIYAT VA UNDAGI
RAQOBATNING TAXLILI............................................................
42
4
KOMPANIYA AXVOLINING TAXLILI.....................................
54
5
STRATEGIYA VA RAQOBATCHILIK USTUNLIGI................
63
6
MARKETING STRATEGIYASINI MAVJUD VAZIYATGA
MOSLASHTIRISH.........................................................................
67
7
DIVERSIYALASHNING KORPORATIV
STRATEGIYALARI........................................................................
73
8
DIVERSIYALANGAN KOMPANIYALARNING
STRATEGIK TAXLILI...................................................................
83
IV
AMALIY MASHG’ULOT MATERIALLARI..............................
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