O‘zbekiston respublikasi oliy va o‘rta maxsus ta’lim vazirligi samarqand iqtisodiyot va servis instituti

Download 2,17 Mb. Pdf ko'rish
bet	208/212
Sana	17.05.2024
Hajmi	2,17 Mb.
	#239950

1 ... 204 205 206 207 208 209 210 211 212

Bog'liq
Marketing asoslari Darslik D H Xolmamatov S K Boyjigitov Samarqand

MUNDARIJA KIRISH………………………………………………………... 3 I BOB. MARKETING TUSHUNCHASI VA

Internet manbalari:
51.
Энциклопедия
маркетинга.
https://www.marketch.ru/marketing_dictionary

52.
Services of Wholesalers to Manufacturers and Retailers.
https://accountlearning.com/services-of

53.
https://lpgenerator.ru/blog/2014/09/03/chto-takoe-marketing-72

54.
https://studfile.net/preview/4235565/

55.
https://zavtrasessiya.com/index.pl?act=PRODUCT&id=3347

56.
https://buklib.net/books/37254/

57.
http://www.elitarium.ru/chto-takoe-marketing-opredelenie-
process-obmen-usluga-proizvoditel-pokupatel-cel-deyatelnost-prodazha-
strategiya/

58.
http://powerbranding.ru/osnovy-marketinga/opredelenie/

59.
https://www.techtarget.com/searchcustomerexperience/definitio
n/CRM-customer-relationship-management

60.
https://dic.academic.ru/dic.nsf/business/10724

311
MUNDARIJA
KIRISH………………………………………………………...
3
I
BOB.
MARKETING
TUSHUNCHASI
VA
MARKETING JARAYONI………………………………….
5
1.1. Marketing tushunchasi va marketingning ijtimoiy-
iqtisodiy mohiyati………………………………………………
5
1.2. Marketingning asosiy maqsad va vazifalari………………. 13
1.3. Marketing asoslari fanining predmeti va ob’ekti…………. 15
II
BOB.
MARKETING
KONSEPSIYALARI
VA
ULARNING EVOLYUSIYASI………………………………
20
2.1. Marketing konsepsiyalarining mazmuni………………….. 20
2.2. Zamonaviy marketing konsepsiyalari, ularning rivojlanish
shart-sharoitlari…………………………………………………
25
2.3. Marketing-miks va uning tarkibiy elementlari……………. 28

Download 2,17 Mb.

1 ... 204 205 206 207 208 209 210 211 212

Download 2,17 Mb.

Pdf ko'rish