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Annotation: In today's fast-paced world, media literacy has become a crucial 
skill for individuals of all ages. As technology advances, the ability to understand, 
analyze, and critically evaluate media texts is essential. For B2 level students, who 
have a strong grasp of the English language, incorporating cognitive features in 
teaching media texts is of paramount importance. Cognitive features not only 
enhance language skills but also foster critical thinking and analytical abilities. This 
article explores the significance of cognitive features in teaching media texts to B2 
level students and how it empowers them in the digital age.
Keywords: Cognitive features, B2 level students, media literacy, critical 
thinking, language proficiency, cultural understanding, digital citizenship, lifelong 
learning, media texts, teaching strategies.
Cognitive features refer to mental processes such as perception, attention, 
memory, and problem-solving. Integrating these features into teaching strategies can 
significantly enhance a student's ability to comprehend and engage with media texts 
effectively. When it comes to media literacy, these features play a pivotal role in 
decoding the layers of meaning embedded in various forms of media, including 
articles, videos, advertisements, and social media posts.
Teaching media texts with a focus on cognitive features helps B2 level students 
improve their language proficiency. Media texts often contain complex vocabulary, 
idiomatic expressions, and nuanced language structures. By engaging with these 
texts, students expand their vocabulary, improve their understanding of idiomatic 
phrases, and grasp the subtleties of language usage. This exposure to diverse 
language forms sharpens their language skills and prepares them for real-life 
communication scenarios.
Media texts are rich sources of information, opinions, and perspectives. 
Teaching students to analyze these texts through cognitive features sharpens their 
critical thinking skills. B2 level students, equipped with a solid foundation in 
English, can delve deeper into the subtext of media messages. They can question the 



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