• Service-oriented/relationship building
  • Yahoo! Vertical Portals: Information about specific sector! Edmunds.com
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    G2C: Tax, Government Information, E-Visa G2B




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    G2C: Tax, Government Information, E-Visa

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    Basics forms of websites: Informational, Communicational, and Transactional.
    Different forms of web presence:


    1. Transactional e-commerce site: Enable Purchase Online, Ex: Amazon, Dell

    2. Service-oriented/relationship building: Provides information to stimulate purchase & build relationships, but products are not available for online purchases. (Ex, Accenture, British Gas)

    3. Brand Building Site: Provides an experience to support the brand. (Tango, Guinness)

    4. Portal or Media Site: Gateway of information that provides news and range of topics. Related to other sites, revenue through ads, commissions, sales of customers data. (Yahoo!, Silicon.com)

      • Horizontal Portals: Information about different sectors! Yahoo!

      • Vertical Portals: Information about specific sector! Edmunds.com



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    G2C: Tax, Government Information, E-Visa G2B

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