Video element (eg viral video, vodcast, live stream etc)

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Video element (eg viral video, vodcast, live stream etc)

Create a storyboard showing the main screens in your video and its length
Include examples of the script for a voice-over (if there is one)
Include the title of the music you intend to use
Indicate the calls to action
Explain how and where the video will appear and the main service that you plan to use to create the video
In addition to the sample materials, write a paragraph or two clearly explaining the objectives for the design of this element and what results your client can reasonably expect. Your marketing materials must show a clearly visible way for the goals listed in section 4 to be achieved.

A campaign element specifically for mobile devices (ie. some kind of app, game, augmented reality etc)

Create a storyboard / diagrams showing the main screens in your app to illustrate how it will work
Indicate the calls to action
In addition to the sample materials, write a paragraph or two clearly explaining the objectives for the design of this element and what results your client can reasonably expect. Your marketing materials must show a clearly visible way for the goals listed in section 4 to be achieved.

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