• 2.3 Efficiency and Effectiveness in Business Operations
  • 2.4 Previous Studies on Technology Innovation in Banking
  • West Science Business and Management Vol. 1, No. 03, Juni 2023, pp. 176~183 Journal homepage




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    2.2 Technology Innovation in the 
    Banking Sector 
    The banking sector has witnessed 
    significant technological innovations in recent 
    years. Traditional banks have leveraged 
    digitization and technological advancements 
    to improve their operations and services [15]. 
    Technological innovations in the banking 
    industry have led to the development of 
    online banking, mobile banking applications, 
    automated teller machines (ATMs), and other 
    digital platforms [16]. These innovations have 
    changed the way customers interact with 
    banks, facilitating convenient and efficient 
    banking 
    services 
    [17]. 
    In 
    addition, 
    technological innovations have also enabled 
    banks to streamline internal processes, 
    automate routine tasks, and improve risk 
    management and compliance measures [18]. 
    2.3 Efficiency and Effectiveness in 
    Business Operations 
    Efficiency and effectiveness are 
    important aspects of successful business 
    operations. Efficiency refers to the ability to 
    complete tasks with minimum resources
    reducing costs and time while maximizing 
    results [18], [19]. Effectiveness, on the other 
    hand, pertains to achieving desired results 
    and goals. Technological innovation plays an 
    important role in improving efficiency and 
    effectiveness in business operations [20]. By 
    leveraging technology, organizations can 
    automate processes, eliminate manual errors, 
    improve 
    workflows, 
    and 
    increase 
    productivity [21]. In addition, technology 
    enables organizations to collect, analyze, and 
    utilize data for informed decision-making, 
    leading to more effective strategies and 
    outcomes [22]. 
    2.4 Previous Studies on Technology 
    Innovation in Banking 
    A number of studies have explored 
    the impact of technological innovation in the 
    banking 
    sector. 
    These 
    studies 
    have 
    highlighted the positive effects of technology 
    adoption on various aspects of banking 
    operations, including customer satisfaction, 
    operational efficiency, financial performance, 
    and competitive advantage [23]. For example, 
    research 
    [24] 
    has 
    shown 
    that 
    the 
    implementation of digital banking services 
    improves convenience, accessibility, and 
    overall customer satisfaction. In addition, 
    research has also shown that technology-
    based solutions can improve the speed, 



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    West Science Business and Management Vol. 1, No. 03, Juni 2023, pp. 176~183 Journal homepage

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